Oak Park/River Forest
Infant Welfare Society
Oak Park/River Forest
Infant Welfare Society
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320 Lake Street  Oak Park, IL 60302  Phone: 708-848-0528  Fax: 708-848-5855  Email: infantwelfareop@sbcglobal.net
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Proceeds benefit the OPRF Infant Welfare Clinic
Call (708) 848-0528 for additional information on reserving space and tickets.

Charles R. Erwin

Charles R. Erwin, the man who commissioned George Washington Maher to design the Prairie style residence at 530 N. Euclid Ave. in Oak Park, was a pioneer in the advertising industry and a founder of the American Association of Advertising Agencies.

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Born in Ottawa, Ill. in 1859, Erwin was the son of Lt. Col. William Erwin of the 20th Regiment Illinois Volunteers, who was killed at the battle of Fort Donelson in 1862. Charles came to Chicago as a boy and began what would become an illustrious business career by working as a bank messenger.

As an advertising pioneer, Erwin's experience encompassed the entire early history of advertising agencies as they are known today. He was also active in the development of Florida's citrus fruit district and owned several large grapefruit and orange groves in Winter Haven, Fla. where he wintered for 15 years.

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He was founder and president of Lord & Thomas advertising agency and later formed Erwin, Wasey & Company with offices in the U.S. and Europe. He is believed to have been the author of a business code which was adopted by the advertising industry.

In 1925, he turned over the presidency of Erwin, Wasey & Company and became chairman of the board, retaining his interest in the development of an advertising and merchandising program designed expand the Florida citrus market both in the US and abroad. He also was a member of the stockholders committee believed to have successfully restored the affairs of the Goodyear Tire and Rubber Co.

Erwin, his wife, Melissa Ingalls Erwin and their 10 children lived in the Euclid Avenue Prairie-style house for a number of years before they relocated to a new Kenilworth home.

He died of heart disease in 1925, two years after having retired from a 40 year career in advertising.

Showcase House 2004